By developing conceptual poetics, he was able to channel his need to make sense of all the information he encounters in his life, even going so far as to include his own body and generate information about it by taking note of his body movements every hour (resulting to the literary work Fidget). Interestingly, Goldsmith and his conceptual poetics has successfully drawn the readers' attention from the cultural material to the act of using the cultural material itself -- that is, moving the focus from the cultural material to the user. By manipulating existing written works and recreating these works in his own way, e.g., retyping printed texts, Goldsmith makes his readers realize that magazine-reading is a routine task or activity that can be creatively reinvented, simply by using the magazine in a different way. In his case, he retyped the text, possibly exploring changes in the meaning of the texts and the meaning of the activity (magazine reading) to the user once the medium has been changed. Social...